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Although marketed as a relaunch of Speed, Fox Sports 1 was contractually considered to be a new channel; due to its change in scope from automotive and motorsports to mainstream sports, Fox was required to reach new deals with providers for them to carry the network.
At first, Fox sought a higher carriage fee as well, estimated at 80¢ per subscriber (more than triple the subscriber fee of 23¢ that Speed had commanded; by comparison, ESPN pulls in fees of approximately .00 per subscriber, the most expensive fee of any pay television network).
Fox Sports 1 (FS1) is an American sports-oriented cable and satellite television channel that is owned by the Fox Sports Media Group, a unit of the Fox Entertainment Group division of 21st Century Fox.
Both FS1 and FS2 absorbed most of the sports programming from its predecessors, as well as content from Fox Soccer, which was replaced by the entertainment-based channel FXX on September 2, 2013.
Following his arrival, FS1 began to pivot its studio programming towards opinion-oriented shows similar to those he oversaw on ESPN, and also hired away several notable personalities from ESPN, such as Skip Bayless and Colin Cowherd.Despite being established well after ESPN (which launched in 1979), and the NBC- and CBS-owned sports networks (which respectively launched in 19 under different ownership and branding), Fox Sports 1, even before commencing programming, has been seen as a legitimate and serious competitor to ESPN, Fox Sports executives see Fox Sports 1 as "an alternative to the establishment", much as the Fox Broadcasting Company was to other broadcast networks in the 1980s and Fox News Channel was to CNN in the 1990s.